Established in 2011, Orange Culture is the creation of fashion mastermind, celebrity stylist and LVMH finalist Adebayo Oke-Lawal and one of Nigeria’s most internationally-acclaimed and recognized brands. Orange Culture channels bold innovation in both design and lifestyle with gender-fluid garments that express non-conforming individuality.

ORANGE
CULTURE

Established in 2011, Orange Culture is the creation of fashion mastermind, celebrity stylist and LVMH finalist Adebayo Oke-Lawal and one of Nigeria’s most internationally-acclaimed and recognized brands. Orange Culture channels bold innovation in both design and lifestyle with gender-fluid garments that express non-conforming individuality. Its fusion of local and international influences showcases flashy combinations of colors, eye-catching prints, experimenting with cuts and shapes that can fit different body types. Social responsibility and a strong environmentalist ethic are embedded in all of the collections, which are realized by local craftspeople with locally-made, often recycled or up-cycled materials, and heritage techniques inspired by Nigerian dress history. The outfits – which have been promoted by the likes of Davido – engage the audience at both the aesthetic and ethic level, reinventing power dressing as a soft, even playful, power for the age of Black Lives Matter. Reflecting African excellence at its best, Orange Culture makes androgyny iconic and relevant by broadcasting an important message of solidarity infused with charisma and sexiness.


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We believe in the value-oriented idea of luxury. Not simply opulence and money, but something deeper and more nuanced. African luxury is distinction without a price, rooted in quality manufacture, cultural awareness, and a unique heritage. It elevates the consolidated practice of bespoke tailoring and attention to detail, redefining chic and elegant for style-savvy individuals.